Founded in 2012 by Fria Malihi who has been a licensed master esthetician since 2003, The Pretty Box has created a safe haven for the most talked about beauty services. Fria Malihi has utilized her passion and love for beauty and skin care in creating a place of organic beauty and the art of a woman’s needs. Starting from facials to waxing to lash extensions, The Pretty Box has devoted its craft to developing and creating new ways to make these experiences less painful and more therapeutic. This quaint little boutique sits in the heart of La Jolla Village a walk from the cove and beach. Forget all of the terrible things you’ve heard about waxing and lash extensions! Come to The Pretty Box where we will do our best to make sure you walk out our doors with a smile and a boost of confidence!